The Strike Gold

Based in Japan's Okayama Prefecture, The Strike Gold is an apparel brand renowned for its exceptional denim. Okayama is globally recognized for its high-quality denim, and we leverage the region's traditional techniques while embracing innovative approaches to create our products.

We are meticulous about every detail, from the carefully selected materials to the final stitch. This dedication ensures that over years of wear, The Strike Gold pieces develop a distinctive character and fades that you can't find anywhere else. Beyond denim, our offerings extend to a range of apparel, including our Loopwheel T-shirts and sweatshirts, all made with the same commitment to quality.

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Collections

  • ALL TOPS

    T-Shirts 

    ALL TOPS

  • The Strike Gold OUTER

    The Strike Goldは、「最高の普通」をコンセプトに掲げるブランドです。1950年代のアメリカのライフスタイルにインスピレーションを受け、岡山の伝統的な技術で丁寧に作られたジーンズは、大量生産にはない独自の魅力を持ちます。お客様が長く愛用し、自分だけの風合いに育てていくことを望んでおり、ダメージ加工を施さない自然な経年変化を大切にしています。 

    The Strike Gold OUTER

  • The Strike Gold BOTTOMS

    The Strike Goldは、「最高の普通」をコンセプトに掲げるブランドです。1950年代のアメリカのライフスタイルにインスピレーションを受け、岡山の伝統的な技術で丁寧に作られたジーンズは、大量生産にはない独自の魅力を持ちます。お客様が長く愛用し、自分だけの風合いに育てていくことを望んでおり、ダメージ加工を施さない自然な経年変化を大切にしています。 

    The Strike Gold BOTTOMS

  • The Strike Gold OTHERS

    The Strike Goldは、「最高の普通」をコンセプトに掲げるブランドです。1950年代のアメリカのライフスタイルにインスピレーションを受け、岡山の伝統的な技術で丁寧に作られたジーンズは、大量生産にはない独自の魅力を持ちます。お客様が長く愛用し、自分だけの風合いに育てていくことを望んでおり、ダメージ加工を施さない自然な経年変化を大切にしています。 

    The Strike Gold OTHERS

  • Loopwheel Collection – Klaxon Japanese Denim

    Featuring The Strike Gold loopwheel hoodies, sweatshirts, and T-shirts—each made in Japan... 

    Loopwheel Collection – Klaxon Japanese Denim

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About Us

Klaxon is a Japanese select shop with a focus on quality, based in Kojima, Kurashiki City, Okayama Prefecture, Japan, a world-renowned producer of denim fabric and high-quality jeans.

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Our Blog

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  • スカジャンの歴史 ― 1950〜60年代黄金期とそのルーツ

    The History of the Sukajan & Its Golden Era

    The Sukajan, or souvenir jacket, originated in postwar Yokosuka when American soldiers commissioned local Japanese artisans to create custom mementos. These jackets uniquely blended American casual wear with traditional Japanese...

    The History of the Sukajan & Its Golden Era

    The Sukajan, or souvenir jacket, originated in postwar Yokosuka when American soldiers commissioned local Japanese artisans to create custom mementos. These jackets uniquely blended American casual wear with traditional Japanese...

  • ストライクゴールドのデニムパンツ7本がさまざまなポジションで並べられ、ブランドのサイン入りステッチが見える。

    Japanese Selvedge Denim: History, Craft & Brands

    Discover the story behind Japanese selvedge denim—a craft born from postwar aspiration and refined through decades of meticulous artistry. From vintage shuttle looms in Kojima to Japan’s signature indigo dyeing...

    Japanese Selvedge Denim: History, Craft & Brands

    Discover the story behind Japanese selvedge denim—a craft born from postwar aspiration and refined through decades of meticulous artistry. From vintage shuttle looms in Kojima to Japan’s signature indigo dyeing...

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    TENRYO DENIM: A Guide to the Color Revolution S...

    Blue jeans are more than just indigo. TENRYO DENIM's Color Revolution series was created with a new idea in mind: to enjoy and cultivate color over time. At first glance,...

  • 岡山TENRYO DENIM（天領デニム）のコンセプトとは？

    TENRYO DENIM: Okayama Craftsmanship & Modern Style

    From Okayama, TENRYO DENIM blends traditional craftsmanship and modern sensibilities to create jeans so comfortable, they feel like a part of you.

    TENRYO DENIM: Okayama Craftsmanship & Modern Style

    From Okayama, TENRYO DENIM blends traditional craftsmanship and modern sensibilities to create jeans so comfortable, they feel like a part of you.

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